Workshop

Keeping you at the forefront of the floral industry with Professional Development!

Part 1: Myth-Busting & Care Best Practices led by Floralife – 5:30pm – 6:30pm

This interactive session dives into the truths and myths around flower care. Topics include hydration hacks, storage dos and don’ts, and effective flower food dosing. We’re also exploring how Floralife can assist with cooler audits and in-store care consultations to help florists optimize their flower handling processes.

Part 2: Design in Action w/Rhoda Paurus – 6:30pm – 8:00pm

A hands-on floral design session that complements the myth-busting theme. Think: design work that breaks the “rules” or showcases techniques that defy expectations but deliver amazing results.

COST: $50.00 member $80.00 non-member (All attendees are welcome to watch the workshop)

STUDENTS MUST BRING YOUR OWN TOOLS
REGISTRATION FEES ARE NON – REFUNDABLE!

Instructor: Instructor: Rhoda Paurus

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